Green Island Creative
New South Wales, Australia
February 2022
Advertising & market research
Service with Minor Environmental Footprint
Australia
Green Island Creative is a brand and marketing agency, without the big agency ego. Our services in creative production and strategy include graphic design, education resources, campaigns, community engagement, multimedia production - what you’d expect of a creative agency, but our ethos is not. We are based on Yuin Gadu, Sea Country, on the South Coast of NSW, overlooking an iconic surf spot and our namesake, Green Island, and our clients are located in Sydney and the Shoalhaven. We’ve delivered storytelling workshops with Local Land Services, created an education program for the Marine Stewardship Council, helped Uniting to launch a podcast about positive ageing, and installed a First Nations virtual experience in the South Australian Maritime Museum. We give 10% of our hours, and 2% of our annual revenue, to initiatives that benefit coastlines, culture and community, including our local community garden, ORRCA, Green Connect and a cultural women's health service. We’re proud to say that we are the only Social Traders and B Corp certified creative services between Sydney and Melbourne, and one of a few in the Country.
Overall B Impact Score
Governance 18.7
Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Governance 18.7
Governance evaluates a company's overall mission, engagement around its social/environmental impact, ethics, and transparency. This section also evaluates the ability of a company to protect their mission and formally consider stakeholders in decision making through their corporate structure (e.g. benefit corporation) or corporate governing documents.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Community 42.6
Community evaluates a company’s engagement with and impact on the communities in which it operates, hires from, and sources from. Topics include diversity, equity & inclusion, economic impact, civic engagement, charitable giving, and supply chain management. In addition, this section recognizes business models that are designed to address specific community-oriented problems, such as poverty alleviation through fair trade sourcing or distribution via microenterprises, producer cooperative models, locally focused economic development, and formal charitable giving commitments.
Environment 24.7
Environment evaluates a company’s overall environmental management practices as well as its impact on the air, climate, water, land, and biodiversity. This includes the direct impact of a company’s operations and, when applicable its supply chain and distribution channels. This section also recognizes companies with environmentally innovative production processes and those that sell products or services that have a positive environmental impact. Some examples might include products and services that create renewable energy, reduce consumption or waste, conserve land or wildlife, provide less toxic alternatives to the market, or educate people about environmental problems.
What is this? A company with an Impact Business Model is intentionally designed to create a specific positive outcome for one of its stakeholders - such as workers, community, environment, or customers.
Customers 0.6
Customers evaluates a company’s stewardship of its customers through the quality of its products and services, ethical marketing, data privacy and security, and feedback channels. In addition, this section recognizes products or services that are designed to address a particular social problem for or through its customers, such as health or educational products, arts & media products, serving underserved customers/clients, and services that improve the social impact of other businesses or organizations.